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Market Force Blog: CX (4)

Focus Sales Associates’ Attention And Increase Conversion Rates

"A clean, well-merchandised store is important, but if you want to drive brand loyalty and same-store sales, your associates need to do more than clean and stock—they need to..

Blended Index: How to Create a CX Single Metric

No single measurement tells the whole story—and that’s particularly true of multi-location businesses.

Mine the Power of Rich Open-Ended Comments

With open-ended comments, customers get to tell us what they really care about and why without being limited to the questions we decided to ask. Using this data for making the..

Linking CX Investments To Financials: What The Research Says

When brands don’t meet their growth and profit goals, they look to cut the budget. These joint research findings definitively make the case that CX investments should be one of..

Contact Center: A Solution For Your Business?

Companies create customer experience strategies in boardrooms, but putting them into practice is a different story. Customer experience, especially the online and on-site..

Using A Mystery Shopper To Boost Customer Experience

Companies create customer experience strategies in boardrooms, but putting them into practice is a different story. Customer experience, especially the online and on-site..

How Effective Are Your Limited Time Offers?

LTOs are intended to spike customer counts and create new brand perceptions for current customers as well as new trial customers, but are they effectively being executed?

5 Proven Best Practices For CX Success

The fifth best practice is often the hardest. Many times—after much time and money is spent on strategy development, launching services and technology—there are shortfalls...