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Market Force Blog: Restaurant Industry

The Evolution of Customer Experience and the Rise of Data-Driven Insights

This week I am celebrating 15 years with Market Force, and it has been a remarkable journey, especially through the highs and lows of the business world. Reflecting on this..

This Year's Surprise Winner in Customer Loyalty and Trust

Andy's Frozen Custard: A Recipe for Success The secret behind Andy's Frozen Custard's success lies in its unwavering commitment to high-quality products, exceptional customer..

The Real Cost of Inaccuracy for Quick Serve Restaurants

Quick Serve Restaurant (QSR) brands are all familiar with the frustration associated with inaccurate orders. As consumers, we have all experienced and understand how annoying it..

4 Essential Restaurant Touch Points To Consider In Customer Experience

"While every business has a unique set of touch points that go towards creating a brand experience for its customers, there are some that are universal, or almost universally..

6 Tips to Create A Restaurant Measurement System That Produces Real Results

Any organization with numerous locations spread out geographically, such as multi-location restaurant brands, needs a quality measurement system to help them measure and assess..

Guest Recovery In The Age Of One Strike And You’re Out

The restaurant industry is unpredictable, but if there’s one thing you can be certain of, it’s that there will always be dissatisfied customers. There’s no quick and easy fix when..