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Market Force Blog: Restaurant Industry

The Evolution of Customer Experience and the Rise of Data-Driven Insights

This week I am celebrating 15 years with Market Force, and it has been a remarkable journey,...

This Year's Surprise Winner in Customer Loyalty and Trust

Andy's Frozen Custard: A Recipe for Success

The secret behind Andy's Frozen Custard's success lies...

The Real Cost of Inaccuracy for Quick Serve Restaurants

Quick Serve Restaurant (QSR) brands are all familiar with the frustration associated with...

4 Essential Restaurant Touch Points To Consider In Customer Experience

"While every business has a unique set of touch points that go towards creating a brand experience...

6 Tips to Create A Restaurant Measurement System That Produces Real Results

Any organization with numerous locations spread out geographically, such as multi-location...

Guest Recovery In The Age Of One Strike And You’re Out

The restaurant industry is unpredictable, but if there’s one thing you can be certain of, it’s that...